Tim Krall is currently Director of Customer Analytics for Exelon Utilities. In this position, he is responsible for collaborating with business leaders and experts across Exelon to develop and deploy an overall Customer analytics strategy and platform. Tim’s background working for over 20 years in various positions across Exelon provides him with a unique expertise across the industry. Before joining Exelon Utilities in 2017, Tim worked as Director of Market Initiatives and Analysis where he focused on strategic development, analysis and project management for GenCo and Utility related initiatives. Prior to that, he spent time with PECO focused on project management and analysis of Customer initiatives. Tim spend the previous 13 years working on the commercial side of the industry, with experience as an energy trader, portfolio manager and manager of various analytics and operational functions including market fundamentals and transmission analysis. Tim holds a bachelor’s degree in Meteorology from Penn State.