Marco LaForest

Hydro Quebec
Chief Customer Analytics Strategy

Marco Laforest is chief of customer analytics strategy for Hydro-Québec which serves 4 million customers in Québec, Canada.

Mr. Laforest has 20 years of experience in in customer service areas, including various roles in business process, planning, credit management for residential and C&I customers. He is responsible for the implementation of the smart metering operating center between 2014 and 2016.


April 17, 2018

4:00  -  5:15

502: The New Utility Customer: Customer Analytics Panel Discussion

A panel of industry leaders will provide their perspectives into how analytics are being applied to enhance the critical utility/customer relationship. Topics covered may include customer segmentation, customer experience, fraud detection, and distributed generation programs. Come hear what utilities like CenterPoint Energy, Consumers, Hydro Quebec and Southern California Edison are doing to improve the customer … Continued

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